Put Our Experience to Work for You.

Stephen Nordquist | Founder

Steve has worked both as a practitioner, consultant, and designer of localized assortment optimization solutions for more than 30 years. He brings a wealth of practical experience to his clients having worked in grocery retail, CPG and software. Steve has directly worked with and developed many assortment products, including:

IRI Software Targeter/Analyzer, Intactix InterRange, JDA Software CCI/EIA/Assortment Optimization, DemandTec/IBM Assortment Optimization and Symphony Retail AI, Assortment Optimization.

Pradeep Doosetty | Co-Founder

Pradeep has more than 25 years experience spanning consulting services, information technology and software development.

He is a recognized SME on Blue Yonder and Symphony Retail Category Management Suites.

Pradeep most recently led the development team for the Symphony Retail AI Category Suite and Platform, supporting 30+ major Retailers and Manufacturers worldwide.